The local TACO BELL® franchisees have agreed to partner with the Arizona Interscholastic Association in an effort to help promote the AIA state championships.

The Mexican-inspired quick service food purveyor will be the title sponsor of the student section at all AIA championship events. Representatives will be on hand to provide coupons, giveaways and other promotional materials in the TACO BELL® Student Section.

“A major goal of the AIA is to get more students involved with their schools and athletic teams. Having Taco Bell come in and generate excitement at our championships will hopefully create more long-term fan engagements,” said AIA Executive Director David Hines.

Taco Bell will also have a presence on the new AZPreps mobile app set to launch for the next school year.